Corporate Social Responsibility Group Paper - 1344 Words

MGMT 2130 (Section 002) Corporate Social Responsibility Group Paper Brenda Lang Marisa Arnholtz, Kyla Mackie, Cassidy Makus October 19, 2015 Corporate Social Responsibility Group Paper In 1955, the McDonald’s franchise was established by Ray Kroc. Since then, it has been a growing success in the food and drink industry, directly and indirectly employing over 200,000 people throughout Canada. (McDonald’s, 2015, para. 2). McDonald’s is generating nearly $4.5 billion in the local annual Canadian economy, while spending $1.5 billion on annual costs for energy, maintenance, landscaping, operating supplies, wages, and benefits (McDonald’s, 2015, para 9-14). McDonald’s values are clearly explained in the form of a quote, â€Å"Our goal is†¦show more content†¦Throughout Canada, McDonald’s Ronald McDonald House Charities provide a welcoming place for families to stay near hospitals while their sick children undergo treatment, including programs offering everything from education to meditation (Ronald McDonald House Charities Canada, 2013, para. 4). Located acros s from the Alberta Children’s Hospital, the Calgary Ronald McDonald House location welcomed over 140 families last year, accomplishing their efforts of keeping families together during difficult times. (Ronald McDonald House Charities Southern Alberta, n.d., image). Although McDonald’s succeeds in the community involvement aspect of their business, some stakeholders may believe there is more room for improvement in the company as a whole. While McDonald’s seems to abide by ethical practices in the public eye, many believe that they are not as dedicated as they appear. Members of the community may argue that, though McDonald’s does great charity work, the unhealthy products they serve contradict the efforts they put into improving the community. While most community focused stakeholders should be pleased with McDonald’s efforts, some believe that McDonald’s still has plenty of room to grow in this category. Because of this area for improvement, McDonald’s is only taking an accommodative approach, rather than a proactive â€Å"above-and-beyond† approach. Keeping the opinions of stakeholders in mind, McDonald’s constantly attempts toShow MoreRelatedCorporate Social Responsibility On A Social L evel1086 Words   |  5 PagesAbstract The purpose of this paper is to understand how a large progressive company operates in the corporate world as well as fulfills their corporate responsibility on a social level. While corporate responsibility is important, it is always viewed through the fiscal viability dimension of the maelstrom. 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